Maitiro ekuita investor: matanho mashanu evanotanga

Venture investments inonyanya kuitwa nemari kana ngirozi dzebhizinesi dzine mukurumbira. Asi munhu asina ruzivo anogona kutanga kuisa mari mumakambani ari kusimukira uye kuwana mari hombe?

Nezve nyanzvi: Victor Orlovsky, muvambi uye maneja mubatsiri weFort Ross Ventures.

Chii chinonzi Venture Investment

Shoko rechiito mukushandura kubva kuChirungu rinoreva "kutora njodzi kana kusarudza pane chimwe chinhu."

A venture capitalist ndiye investor anotsigira mapurojekiti madiki - ekutanga - mumatanho ekutanga. Sekutonga, isu tiri kutaura nezve yakakwira-njodzi kutengeserana, maunogona kuwedzera mari yakasimwa kakawanda, kana kurasikirwa nezvose kune penny. Vazhinji vanobudirira mabhizinesi vanofunga nzira iyi yekupa mari nekuda kwemubairo wepamusoro kana chirongwa chikabudirira.

Chinhu chikuru chaunofanirwa kuziva nezve mabhizinesi ekudyara ndechekuti mazhinji makambani matsva anokundikana, makumi mapfumbamwe kubva pazana achangogadzirwa ekutanga haararame. Hongu, zvine ngozi. Asi, nekudyara semudyaridziri padanho rekutanga, pakubuda iwe unogona kuwana mari yakakura kwazvo kubva kune imwe kambani, iyo inodarika kubhadhara kwako kurasikirwa.

Ndiani anogona kuve venture investor

Kutanga iwe unofanirwa kufunga kuti nei uchida kuisa mari. Kana iwe uri kuisa mari kuti uwane mari, unofanirwa kunzwisisa kuti njodzi dziri pano dzakanyanya. Kana iwe uri kuisa mari yekunakidzwa, iyo inyaya yakasiyana. Zano rangu:

  • tarisa mari yako yemvura (mari nezvimwe zvinhu), bvisa kubva mairi izvo zvaunoshandisa pakurarama, uye dyara 15% yemari yasara muinvestment capital investments;
  • kudzoka kwako kwaunotarisirwa kunofanirwa kunge kuri 15% pagore, nekuti iwe unogona kuwana mari yakafanana (yakanyanya) pazviridzwa zvisina njodzi pane yakarongeka shanduko;
  • usafananidza kudzoka uku nebhizinesi raunotonga - kune venture capital mapurojekiti, kudzoka kwako panjodzi ine huremu mune chero mamiriro epamusoro;
  • iwe unofanirwa kunzwisisa kuti venture capital haisi liquid asset. Gadzirira kumirira kwenguva refu. Zvichiri nani, gadzirira kushingaira kubatsira kambani kukura nekugadzirisa matambudziko, izvo, nditende ini, pachava nezvakawanda;
  • gadzirira kubata nguva yaunofanirwa kuzvitaurira "mira" uye rega kutanga kufa, zvisinei kuti zvakaoma sei.

Matanho mashanu ekuvaka nzira yekudyara yakakodzera

A good venture investor ndiye wekutanga kuwana mukana kune chero kutanga kuri kuyedza kukwidza mari, uye anoziva nzira yekusarudza yakanakisa kubva kwavari.

1. Isa chinangwa chekuva investor akanaka

A good investor ndiye anotanga kuuya kune kutanga, asati aratidza mharidzo yavo kune vamwe. A good investor anovimbwa nekutanga uye nevamwe vanoisa mari kana isu tichitaura nezve homwe. Kuti uve investor akanaka, unofanirwa kuvaka yako brand (yako kana homwe), pamwe nekunzwisisa zvakadzama nyaya (ndiko kuti, kwaunodyara).

Iwe unofanirwa kuona munhu wese ari kutsvaga mari pane iyo nhanho yebudiriro, iyo geography uye munzvimbo yaunoda kubatanidzwa mairi. Semuenzaniso, kana iwe uchizoisa mari mukutanga-danho rekutanga nevatangi veRussia mumunda we AI, uye kune mazana mashanu ekutanga akadai pamusika, basa rako nderekuwana mukana kune ese aya mazana mashanu makambani. Kuti uite izvi, iwe unofanirwa kuita zvenetwork - gadza hukama hwekuvimba munharaunda yekutanga uye kuparadzira ruzivo nezve iwe semuridzi wemari zvakanyanya sezvinobvira.

Paunoona kutanga, zvibvunze mubvunzo - ndiwe wekutanga waakauya, kana kwete? Kana hongu, hongu, zvinokutendera iwe kuti usarudze zvirinani mapurojekiti ekudyara.

Aya ndiwo mashandire anoita mari dzemabhizimusi nevanozvichengetera mari - kutanga vanovaka yavo brand, ipapo iyi brand inovashandira. Ehe, kana uine gumi kubuda (kubuda, kuunza kambani kune stock exchange. - Trends), uye ese akafanana neFacebook, mutsara uchakuitira iwe. Kuvaka brand pasina kubuda kwakanaka idambudziko guru. Kunyange zvazvo wanga usina, munhu wose wawakaisa mari anofanira kutaura kuti iwe ndiwe muchengeti wepamusoro, nokuti iwe unodyara kwete nemari chete, asiwo nemazano, kubatanidza, nezvimwe zvakadaro. A good investor ibasa rinogara riri pazita rako pachako rakanakira. Kuti uvake brand yakanaka, unofanirwa kuve wekubatsira nharaunda. Kana iwe wakabatsira ese makambani awakaisa mari maari uye kunyangwe iwo ausina kuisa mari maari, iwe unenge uchine hwaro hwakanaka hwekubatanidza uye unozoongororwa zvakanaka. Zvakanakisisa zvichauya kwauri nokuda kwemari, netariro yokuti iwe uchakwanisa kuvabatsira nenzira imwe chete yawakabatsira vamwe.

2. Dzidza kunzwisisa vanhu

Paunotaura kune yekutanga (kunyanya kana bhizinesi ravo riri padanho rekutanga), vatevere semunhu. Chii uye sei anoita, zvaanotaura, matauriro ake pfungwa. Ita kubvunza, fonera vadzidzisi vake neshamwari, nzwisisa kuti anokunda sei matambudziko. Chero kutanga kunopinda ne "nzvimbo yerufu" - kunyangwe Google, isati yazvarwa, yaive nhanho imwe kubva mukukundikana. Chikwata chakasimba, chine ushingi, chakasimba-chinoda, chakagadzirira kurwa, kwete kuora mwoyo, kusimuka mushure mekukundwa, kutora uye kuchengetedza matarenda, zvirokwazvo ichakunda.

3. Dzidza kunzwisisa mafambiro

Kana iwe ukataura kune chero Silicon Valley yekutanga kana investor, ivo vanozoti ivo vakangoita rombo rakanaka. Ko lucky zvinorevei? Izvi hazvisi kungoitika, rombo rakanaka maitiro. Zvifungidzire uri museiri. Iwe unobata wave: iyo yakakura, iyo yakawanda mihoro, asi zvakanyanya kuoma kugara pairi. Chimiro inguva refu. Semuenzaniso, maitiro muCCIDID-19 ibasa rekure, kuendesa, dzidzo yepamhepo, e-commerce, nezvimwe. Vamwe vanhu vakangoita rombo rakanaka kuti vanga vatove mufungu iri, vamwe vakakurumidza kupindamo.

Zvakakosha kubata maitiro munguva, uye nokuda kweizvi unoda kunzwisisa kuti ramangwana richaita sei. Makambani mazhinji akamubata pachinhanho paakanga asati anyatsoita serious. Semuenzaniso, muma1980s, vanoisa mari vakashandisa mabhiriyoni pamaalgorithms akafanana neAI yazvino. Asi hapana chakaitika. Chekutanga, zvakazoitika kuti panguva iyoyo pakanga pachine data shoma mumhando yedhijitari. Chechipiri, pakanga pasina zviwanikwa zvesoftware zvakakwana - hapana aigona kufungidzira kuti inguva yakawanda sei uye simba rekombuta raizotora kugadzirisa mitsara yeruzivo. Pakaziviswa IBM Watson muna 2011 (yekutanga AI algorithm pasi rose. - Trends), nyaya iyi yakabva yatanga nekuti zvaidiwa zvakaonekwa. Mafambiro aya akanga asisiri mupfungwa dzevanhu, asi muupenyu chaihwo.

Mumwe muenzaniso wakanaka ndeye NVIDIA. Mumakore ekuma1990, boka revainjiniya rakakurudzira kuti makomputa emazuva ano uye graphical interfaces zvaizoda zvakasiyana zvakanyanya kumhanya uye mhando. Uye havana kukanganisa pavakagadzira iyo graphics processing unit (GPU). Ehe, ivo vaisatombofungidzira kuti processors yavo yaizogadzira uye kudzidzisa muchina kudzidza algorithms, kugadzira bitcoins, uye kuti mumwe munhu angaedza kuita analytical uye kunyange mashandiro dhatabhesi zvichibva pazviri. Asi kunyange nzvimbo imwe chete yakanyatso fungirwa yakanga yakakwana.

Naizvozvo, basa rako ndere kubata wave panguva chaiyo uye munzvimbo chaiyo.

4. Dzidza kutsvaga vatengesi vatsva

Pane joke: basa guru remubhadhari nderokutsvaga mutengi anotevera. Iyo kambani iri kukura, uye kana uine madhora zana chete, unofanirwa kuwana munhu anozoisa madhora miriyoni mairi. Iri ibasa rakakura uye rakakosha kwete rekutanga chete, asiwo kune investor. Uye usatya kuisa mari.

5. Usaise mari yakaipa mushure mekuita mari yakanaka

Yekutanga-danho rekutanga rinokutengesa iwe ramangwana - kambani haisati yave nechimwe chinhu, uye ramangwana riri nyore kudhirowa uye nyore kuyedza nevanogona kuita mari. Usatenga? Zvadaro tichazonyora zvakare ramangwana kusvika tawana munhu anotenda mune ramangwana iri zvekuti achaisa mari yake. Ngatiti iwe ndiwe investor. Basa rako rinotevera semuridzi wemari nderekubatsira kutanga kuzadzisa iro ramangwana. Asi kwenguva yakareba sei iwe unoda kutsigira kutanga? Iti, mwedzi mitanhatu gare gare, mari yakapera. Munguva ino, iwe unofanirwa kusvika pakuziva kambani zvakanyanya uye kuongorora timu. Vakomana ava vanokwanisa here kuwana ramangwana ravakakufungira?

Zano iri rakareruka - isa parutivi zvese zvawanga uchiita uye ukanganwe nezvekuwanda kwemari yawakaisa. Tarisa purojekiti iyi sekunge uri kuisa mari mairi kekutanga. Rondedzera zvese zvakanakira nezvayakaipira, zvienzanise nemarekodhi awakagadzira usati waisa mari yekutanga. Uye chete kana iwe uine chishuwo chekuisa mari muchikwata ichi sekutanga, isa mari. Zvikasadaro, usaite mari nyowani - iyi imari yakaipa mushure mezvakanaka.

Nzira yekusarudza mapurojekiti ekudyara

Edza kuisa mari nevanhu vane ruzivo - avo vanotonzwisisa nyaya yacho. Tauriranai nezvikwata. Funga nezvemapurojekiti akawanda sezvinobvira, pasina kuongorora mune yekutanga inouya. Usawira kune FOMO (kutya kurasikirwa, "kutya kurasikirwa nechimwe chinhu chakakosha." - Trends) - kutanga mumharidzo dzavo kunopisa kutya uku zvakakwana. Panguva imwecheteyo, havakunyengedzi, asi gadzira ramangwana raunoda kutenda, uye riite nehunyanzvi. Saka vanogadzira kutya mauri kuti uchapotsa chimwe chinhu. Asi unofanira kuzvibvisa.


Nyorera zvakare kuTrends Telegraph chiteshi uye gara uchienderana neazvino maitiro uye fungidziro nezveramangwana rehunyanzvi, hupfumi, dzidzo uye hunyanzvi.

Leave a Reply