Vamwe vanowana revo mubasa pavanoriita nenzira yavo vamene. Mumwe munhu anoedza kuva akanakisisa uye anogara achidzidza. VaItaly vane resipi yavo: kuti basa riunze mufaro, rinofanira kunge riripo muhupenyu kubva paudiki! Gianni Martini, muridzi weiyo yekuItaly winery Fratelli Martini uye Canti brand, akataura nezve chiitiko chake.
Zvakaoma kufungidzira kuti ungafunga sei nezvebasa chete. Asi kuna Gianni Martini, izvi zvakajairika: haaneti nekutaura nezvewaini, nezve kuomarara kwebhizinesi remazambiringa, nuances yekuvirisa, kuchembera. Anoratidzika seakauya kuRussia kuzotandara pane imwe chiitiko chekushamwaridzana - mujean ane jekete uye shati chena yakareruka, ine bristles isina hanya. Zvisinei, anongova neawa yenguva - ipapo imwezve kubvunzurudza, uye ipapo achabhururuka achidzoka.
Iyo kambani, inotungamirwa naGianni Martini - usarege zita richikunyengedza, hapana chinongedzo kune yakakurumbira mhando - yakavakirwa muPiedmont. Iri ndiro purazi guru rakazvimiririra muItaly yese. Gore negore vanotengesa makumi emamiriyoni emabhodhoro ewaini pasi rose. Kambani inoramba iri mumaoko emhuri imwe chete.
"KuItaly, chinhu chakajairika," Gianni anonyemwerera. Pano tsika dzinokosheswa kwete zvishoma pane kukwanisa kuverenga nhamba. Takataura naye nezverudo rwake rwebasa, kushanda mumhuri, zvinhu zvinokosha uye zvinokosha.
Psychology: Mhuri yako yanga ichigadzira waini kwezvizvarwa zvakati wandei. Ungati wanga usina sarudzo here?
Gianni Martini: Ndakakurira munharaunda umo kugadzira waini itsika yakazara. Unoziva here kuti chii? Iwe haugone kubatsira asi kutarisana nazvo, waini inogara iripo muhupenyu hwako. Ndangariro dzangu dzehuduku kutonhora kunofadza kwekamuri repasi, kunhuwa kwetart kwekuvirisa, kuravira kwemazambiringa.
Muzhizha rose, mazuva ose anodziya uye ezuva, ndaipedza muminda yemizambiringa nababa vangu. Ndakanakidzwa nebasa rake! Aive mashura chaiwo, ndakamutarisa kunge ndaroiwa. Uye handisini ndega ndaigona kutaura izvozvo nezvangu. Kune makambani mazhinji akatitenderedza anogadzira waini.
Asi havasi vese vakawana budiriro yakadai ...
Hongu, asi bhizinesi redu rakakura zvishoma nezvishoma. Anongova nemakore 70 uye ini ndiri wechizvarwa chechipiri chevaridzi. Baba vangu, kufanana neni, vaipedza nguva yakawanda vari mumatura uye muminda yemizambiringa. Asi hondo yakazotanga, akaenda kunorwa. Aingova nemakore 17 chete. Ndinofunga kuti hondo yakamuomesera, yakamusimbisa uye akatsunga. Kana kuti zvimwe aiva.
Pandakazvarwa, kugadzira kwainyanya kuitirwa vanhu veko. Baba vaitengesa waini kwete kunyange mumabhodhoro, asi mumabhavhu mahombe. Patakatanga kuwedzera musika uye kupinda kune dzimwe nyika, ndaingodzidza pachikoro chemagetsi.
Chii chikoro ichi?
Vanodzidza kugadzira waini. Ndaive nemakore 14 pandakapinda. MuItaly, mushure memakore manomwe epuraimari nesekondari, mune hunyanzvi. Ndakabva ndatoziva kuti ndaifarira. Zvadaro, apedza chikoro chesekondari, akatanga kushanda nababa vake. Iyo kambani yaiita zvese waini uye inopenya. Waini dzakatengeswa kuGermany, Italy neEngland. Ndaifanira kudzidza zvakawanda mukuita.
Kushanda nababa vako kwakanga kwakaoma here?
Zvakanditorera makore maviri kuti ndivimbe naye. Aive nehunhu hwakaoma, kunze kwaizvozvo, aive neruzivo kudivi rake. Asi ndakadzidza unyanzvi uhwu kwemakore matanhatu uye ndakanzwisisa chimwe chinhu chiri nani. Kwemakore matatu, ndakakwanisa kutsanangurira baba vangu zvinofanira kuitwa kuti waini yedu ive nani.
Semuenzaniso, tsika yekuvirisa waini inoitika nerubatsiro rwembiriso, iyo inogadzirwa pachayo. Uye ini ndakanyatsosarudza mbiriso uye ndakaiwedzera kuti waini iite nani. Taigara tichisangana tichikurukura zvese.
Baba vangu vaivimba neni, uye mumakore gumi rutivi rwose rwezvemari rwenhau yacho rwakanga rwatova pandiri. Muna 1990, ndakaita kuti baba vangu vawedzere mari yavo mukambani. Akafa makore mana gare gare. Tashanda tose kwemakore anopfuura makumi maviri.
Nekuvhurwa kwemusika wepasirese, kambani haichakwanisa kuramba iri bhizinesi remhuri rakagadzikana? Pane chaenda here?
MuItaly, chero kambani - diki kana hombe - ichiri bhizinesi remhuri. Tsika yedu ndeyeMedithera, kubatana kwemunhu kwakakosha pano. Muchinyakare cheAnglo-Saxon, kambani diki inogadzirwa, yozobata, uye kune varidzi vakati wandei. Zvese izvi hazvisi hunhu.
Tinoedza kuchengeta zvinhu zvose muruoko rumwe, kubata nezvose zvakasununguka. Vagadziri vakakura seFerrero naBarilla vachiri makambani emhuri zvachose. Chinhu chiri chose chinopfuudzwa kubva kuna baba kuenda kumwanakomana mupfungwa chaiyoiyo. Havana kana mashares.
Pandakapinda mukambani pazera remakore 20, ndakaita zvakawanda zvekugadzira. Muma1970, takatanga kuwedzera, ndakabhadhara vanhu vakawanda - maakaundendi, vatengesi. Ikozvino yave kambani ine "mapendekete akafara" - yakanyatso kurongeka, ine hurongwa hunoshanda zvakanaka. Muna 2000 ndakafunga kugadzira mhando nyowani - Canti. Zvinoreva "rwiyo" muItaly. Ichi chinyorwa chinomiririra Italy yemazuva ano, inogara mumafashoni uye dhizaini.
Aya mawaini anofadza, ane simba, ane akachena akapfuma anonhuwirira uye kuravira. Kubva pakutanga, ndaida kuzvibvisa pambiru dzekare dzeItaly, kubva kumatunhu anozivikanwa nemunhu wese. Piedmont ine mukana wakakura wekugadzira, waini yevechidiki. Ndinoda kupa mutengi unhu huri pamusoro uye kupfuura izvo zvinowanikwa pamutengo mumwe chete.
Nyika yeCanti musanganiswa wemaitiro akacheneswa, tsika dzechinyakare uye yakajairika yeItaly mufaro wehupenyu. Bhodhoro rega rega rine kukosha kwehupenyu muItari: chido chekudya kwakanaka uye waini yakanaka, pfungwa yekuve munhu uye chido chezvose zvakanaka.
Chii chinonyanya kukosha - purofiti, pfungwa yekusimudzira kana tsika?
Zvinoenderana nenyaya. Mamiriro ezvinhu ari kuchinja kuItaly zvakare. Mafungiro pachawo ari kuchinja. Asi kana zvese zvichishanda, ndinokoshesa kuzivikanwa kwedu. Semuenzaniso, munhu wese ane vanogovera, uye isu tinogovera zvigadzirwa zvedu isu pachedu. Kune mapazi edu kune dzimwe nyika, vashandi vedu vanoshanda.
Tinogara tichisarudza vakuru vemadhipatimendi pamwe chete nemwanasikana wedu. Achangopedza chikoro chefashoni muMilan aine dhigirii rekusimudzira mhando. Uye ndakamukumbira kuti ashande neni. Eleonora ndiye ave kutungamira yemhando yepasi rose mufananidzo zano.
Iye pachake akauya uye akapfura mavhidhiyo, akatora mhando pachake. Munhandare dzese dzendege muItaly, chiziviso chaakagadzira. Ndinomuunza kunguva yake. Anofanirwa kuziva maindasitiri ese: ehupfumi, kupinza vanhu basa, kushanda nevashambadziri. Tine hukama hwakavhurika nemwanasikana wedu, tinotaura nezve zvese. Kwete kubasa chete, asiwo kunze.
Ungatsanangura sei zvinonyanya kukosha mumafungiro eItaly?
Ndinofunga kuti kuchiri kuvimba kwedu nemhuri. Anogara achiuya pekutanga. Hukama hwemhuri huri pakati pemakambani, saka tinogara tichibata bhizinesi redu nerudo rwakadaro - zvese izvi zvinopfuudzwa nerudo uye nehanya. Asi kana mwanasikana wangu afunga kuenda, ita chimwe chinhu - wadii. Chinhu chikuru ndechokuti anofara.