McHive, iyo yekudyira nyowani yeMcDonald, haishandire burger kana fries, asi inoshanda senge mukoko wakazara. Zvisinei, yakagadzirirwa mawindo eMcDrive nematafura ekunze. Uye zvese nekuti vatengi vake inyuchi.
Pamusoro pechinangwa chekushongedza, chirongwa ichi chine chakakomba uye chepasirese. Iyi inzira yekukwevera kutarisa padambudziko rekutsakatika kwenyuchi papasi.
Sekutsvagurudza, nyuchi dzinoita makumi masere muzana muzana yepollination yepasi rose, nepo 80% yezvirimwa zvinoshanda mukudya kwevanhu zvinoitiswa mukume nezvipembenene izvi. 70% yechikafu chinogadzirwa mupasi neimwe nzira kana imwe zvinoenderana nebasa renyuchi.
McDonald's inoda kuratidza kukosha kwakakosha kwenyuchi dzesango pasi pano nerubatsiro rweMcHive.
Pakutanga, mukoko unoshanda wakaiswa padenga reimweresitorendi, asi ikozvino nhamba yavo yawedzera kusvika pazvivakwa zvishanu.
Yakagadzirwa pamwe nekubatana neNord DDB uye ichinzi "seMcDonald's diki pasi rose", ichi chidiki chivakwa chakakura zvakakwana zviuru nezviuru zveyuchi kuti zviite basa razvo rakanaka.
Isu tichayeuchidza, pakutanga isu takaudza kuti vaMcDonald's vakaputirwa nezvikumbiro zvemenyu yezvinomera.