Mukati
Iye zvino mumusika wesoftware wepamba pane kupararira kweCRM masisitimu. Kune rimwe divi, uku kukwikwidza kune hutano, nekuti kwete chete IT hofori dzinoburitsa zvigadzirwa zvavo. Kune "siremki" kubva kumakambani maduku-anofarira, ayo, zvichida, anonzwisisa zvakanyanya zvinodiwa nemabhizimisi maduku. Asi zvakasiyana-siyana zvezvipo zvinorevawo marwadzo esarudzo kumushandisi. Uye kana iwe uri wega muzvinabhizimusi, unotova nekunetsekana pamusoro pemusoro wako.
Muna 2022, akanakisa CRM masisitimu emabhizinesi madiki haangori zvimiro zvinofambisa mhirizhonga yebasa uye kutengesa kutengesa. Zvirongwa zvakanyanya kubudirira zvinoshandura bhizinesi - kushambadzira kwayo, mari uye zvimwe zvikamu. Pakati pavo, mapurogiramu anosiyana mukushanda, zvishandiso, dhizaini uye mutengo.
Sarudzo yeMupepeti
Zadzisa
Hurongwa hwakatanga kugadzirwa kuitira zvinodiwa nevemabhizimisi madiki. Uye muna 2022, haiwanzo kutaridzika sehofisi mupfungwa yechinyakare - zvese zviri kufamba, pakufamba. Naizvozvo, kambani yakaita bheji hombe pakuvandudza kwe mobile application. Haisi kuseka, asi kune kunyange mhinduro dzema smartphones paWindows, ayo nhasi atove rarities munyika yezvigadzirwa.
Uye zvakadaro, iyo yakadzama nzira yevagadziri inofadza. CRM inobatanidza nemawebhusaiti uye runhare, uye kunyange mepu kubva kuGoogle. Pamusoro peiyo yekare yekutengesa funnel, iyi CRM inokwanisa kuteedzera kuyerera kwemari yekambani, kushanda semaneja webasa (basa revashandi).
Vagadziri vacho vakazadzwa neshuviro dzevemabhizinesi madiki muNyika Yedu zvekuti havazeze kutaura kuti CRM inoronga zvemari inokodzerawo kuchengetwa kwemabhuku maviri. Kunge, kana nhamba chaidzo dzisingabvumirani neiyo yepamutemo. Chimwe chinhu chinonakidza: kusagoneka kwekudzima mamwe mashandiro kuitira kuti vashandi varege "kubiridzira".
Nzvimbo yepamutemo: promo.fillin.app
Features
| Chinangwa chikuru | kutengesa, inventory control, mari analytics, basa maneja |
| Free version | hongu, mazuva gumi ekuwana mushure mekubvumidzwa kwekunyorera |
| mutengo | 30 rubles pazuva kune yekutanga seti yezvishandiso |
| Deployment | webhu vhezheni mugore uye app yema smartphones |
Kubatsira uye zvakaipa
Epamusoro gumi Akanakisa CRM Masisitimu eBhizinesi Diki Zvinoenderana neKP
1. HelloClient
Iyo purogiramu inogadzirwa neziso kune bhizinesi rinopa masevhisi. Zvakare, iyo yakafara siyana yakafungwa kunze, kusvika kumashopu ekugadzirisa mota, yoga studios uye smartphone kugadzirisa. Iyo interface inobvumidza iwe kuchengetedza hwaro hwevatengi, kutonga accounting uye kupa mabasa kune chaivo vashandi.
Iwe unogona kusungira data kubva pa online mari regisheni muCRM. Zvinoita sechinhu chiri pachena uye chinodiwa muna 2022, asi haasi makambani ese "anozvinetsa" nekuvandudzwa kwakadaro. Iyo yakanyatsofungwa payroll system. Mukuru webasa anogona kuseta "mitemo yemutambo": iyo dhizaini, mabhonasi api anopiwa, uye kuti chirango chinofanirwa nei.
Nzvimbo yepamutemo: helloclient.ru
Features
| Chinangwa chikuru | kutengesa, accounting yewarehouse, analytics yemari, manejimendi evashandi |
| Free version | Hongu, kune yekutanga 40 mirairo |
| mutengo | 9$ (720 rubles) pamwedzi kune imwe nzvimbo yekutengesa |
| Deployment | webhu vhezheni mugore uye app yema smartphones |
Kubatsira uye zvakaipa
2. Brizo CRM
Vagadziri vakakwanisa kurongedza yakakura seti yesarudzo mune yakapfupika shell yeCRM iyi. Tora basa rekutanga chero chirongwa chemazuva ano - manejimendi ekutengesa. Mune ino system, kwete chete classic funnel inovakwa. Zvinogoneka kushanda nemakondirakiti, kuseta mabasa evashandi, kuteedzera pundutso yekutengeserana, kusanganisa nevatengi veemail uye majeti ewebhusaiti.
Nekuchengetedza mabhuku, zvakare, zvinhu zvose zviri muhurongwa hwakakwana: munhu wose anofarira kuongorora nhamba, sekutaura, kuverenga mari, achagutsikana. Kugadzirisa mapeji emari, kalendari yekubhadhara, bhajeti. Easy invoicing. Kana warehouse accounting yakawedzerwawo, zvingave zvakanaka.
Nzvimbo yepamutemo: brizo.ru
Features
| Chinangwa chikuru | kutengesa, kuongororwa kwemari, kutarisira vashandi |
| Free version | hongu, kuwana kwakazara kwemazuva gumi nemana |
| mutengo | 5988 rubles pagore pamushandi wega wega ane mubhadharo wenguva imwe chete |
| Deployment | webhu vhezheni mugore uye app yema smartphones |
Kubatsira uye zvakaipa
3. Business.ru
Kare, iyi sisitimu yainzi "Class365". Asi kambani yakachinja, yakavandudza mashandiro uye yakaita CRM inonakidza kumabhizinesi madiki uye epakati. Mukana wayo mukuru ndeyekuchinjisa kuchinjika kwekushanda kune mitemo mumunda wekutengesa (EGAIS, inosungirwa kunyora, madhesiki emari). Vagadziri vanoita bheji rakasimba pakuvandudza kwechitoro chevatengi online.
Iyo sisitimu inokwanisa kudhirowa fungidziro, invoice, kugamuchira mubhadharo, uye kuita zvemagetsi gwaro manejimendi. Muchokwadi, inopfuura CRM, i "ecosystem": seti yakazara yemasevhisi mubhodhoro rimwe. Pane kudzora kwekuverenga, unogona kuseta dhizaini system - kazhinji ichi chakakosha chikamu chekutengesa chinopotsa vamwe vatambi vemusika. Kune mabhizinesi madiki, kune democracy tariffs "Cashier" uye "Cashier +".
Nzvimbo yepamutemo: online.business.ru
Features
| Chinangwa chikuru | kutengesa, mari analytics, warehouse accounting |
| Free version | hongu, nekusingaperi, asi nekushanda kwakaderedzwa zvakanyanya kana mazuva gumi nemana ane yakazara seti yeCRM mabasa |
| mutengo | 425 - 5525 rubles pamwedzi kana yabhadharwa kwegore (mutero unosanganisira huwandu hwakasiyana hwevashandi uye kuwana mamwe masevhisi) |
| Deployment | webhu vhezheni mugore uye app yema smartphones |
Kubatsira uye zvakaipa
4. amoCRM
Iyo kambani ine yakakosha pasuru inopa kune mabhizinesi madiki, yakakosha mutero. Iwe unobhadhara nekukurumidza kwegore, asi inobuda yakachipa pane yekubhadharisa pamwedzi. Mutero unosanganisira zvakapetwa kaviri muganho wezvibvumirano zvakavhurika (kusvika ku1000 paakaundi) pane muhurongwa hwekutanga.
Sezvinokodzera CRM yakanakisa, sevhisi inogona kuunganidza zvikumbiro kubva kune tsamba, majeti ewebhusaiti, masocial network, chats uye mafoni mugero rekutengesa. Chinonyanya kukosha kubasa ndiko kuunganidzwa kwetsamba kubva kumabhokisi eemail. Messenger inovakwa musystem. Mune dzidziso, kana iwe usingade kuita nyowani Slack, Hangouts uye nevamwe, kuti usaburitse mainterface, unogona kushandisa zvakakosha zveamoCRM.
Vagadziri vakaita "autopilot" yakabudirira yekutengesa: kuburikidza nehurongwa, unogona kutarisa kuti mutengi anoita sei kune "kudziya" zvinopihwa. Semuenzaniso, kana akaenda kune yako saiti mushure mekutumira e-mail.
Nzvimbo yepamutemo: amocrm.ru
Features
| Chinangwa chikuru | sero |
| Free version | hongu, mazuva gumi ekuwana mushure mekubvumidzwa kwekunyorera |
| mutengo | 499, 999 kana 1499 rubles pamushandisi pamwedzi kana mitengo yakakosha kumabhizinesi madiki |
| Deployment | webhu vhezheni mugore uye app yema smartphones |
Kubatsira uye zvakaipa
5. WireCRM
Vagadziri veCRM vanoisa WireCRM semuvaki. Iyo yekushandisa interface yakanyatsorodzwa kune inochinjika nzvimbo yebasa. Zvakaipa kwazvo dhizaini ye2022 inotaridzika inoreva. Asi system yacho inokurumidza. Kuti uigadzirise, unofanirwa kuenda kumamodule echitoro chemhando. Inofanana nezvitoro zvemazuva ano zvema-smartphones (AppStore neGoogle Play). Iwe unosarudza iyo inodiwa module, dhawunirodha uye inoonekwa muCRM yako. Iwo ma modules akasununguka (zvichipa kuti iwe uri kutobhadhara purogiramu yose), kune vanenge zana vavo.
Zvesarudzo - zvese zvinodikanwa neCRM yakanakisa: yakadzama scheduler yevashandi, accounting yevatengi, kutengesa uye masheya emasheya. Kune otomatiki maturusi ekugadzira kwete chete invoice, asiwo zviito uye zvekutengesa zvinopihwa. Mukati meCRM, unogona kugadzira yako account yemutengi. Kune mabhizinesi madiki, izvi hazvina basa, asi mukana wacho unonakidza.
Nzvimbo yepamutemo: wirecrm.com
Features
| Chinangwa chikuru | kutengesa, warehouse accounting, mari analytics, manejimendi evashandi |
| Free version | hongu, mazuva gumi ekuwana mushure mekubvumidzwa kwekunyorera |
| mutengo | 399 rubles pamwedzi pamushandisi wega wega |
| Deployment | web version mugore, mobile application |
Kubatsira uye zvakaipa
6. LPTracker
CRM yemabhizinesi madiki, ayo akanangana nekutengesa uye kunyangwe zvehasha. Uyezve, otomatiki pano, nezviyero zve2022, yakaunzwa kusvika pakukwana: sevhisi inogona kumhanyisa ads, kufonera vatengi (voice bot) uye kusefa kunze kwezvisina kunanga zvikumbiro kuitira kuti vashandi vasatambise nguva pavari. Iko kune kunyange "hacker" sarudzo: purogiramu inogona kuwana nhamba dzevatengi vakashanyira nzvimbo yako, asi havana kutenga chero chinhu uye vakaenda kune vanokwikwidza.
CRM inogona kugovera otomatiki mabasa kune vashandi (semuenzaniso, kufona pane iyi application), inochengetedza dhatabhesi yekuonana, unogona kuchengeta karenda yemisangano yebasa uye mabasa, nyora zvinyorwa zvemutengi wega wega.
Nzvimbo yepamutemo: lptracker.io
Features
| Chinangwa chikuru | sero |
| Free version | CRM ndeyemahara kukambani yevashandi vanosvika makumi matatu neshanu, mamwe mabasa anobhadharwa - yavo yakazara seti inowanikwa mahara kwemazuva gumi nemana. |
| mutengo | 1200 rubles pamwedzi kune mumwe mushandisi ane mukana kune ese ekuwedzera sarudzo nemimwe miganhu |
| Deployment | web version mugore |
Kubatsira uye zvakaipa
7. Flowlu
"Sieremka" ine maturusi ekutungamira kwekambani mune imwe nzvimbo. Inokodzera mabhizinesi anomisikidza maitiro avo zvinoenderana neiyo Agile philosophy (innovative purojekiti manejimendi system umo mabasa uye zvakakosha zvinogara zvichichinja).
Iyo dhiri bhodhi muCRM iri nyore uye inoonekwa. Mafunnel anogona kugadzirwa kune yega yega yekutengesa mamiriro. Pane hurongwa hwekumaka mabasa nemadhiri. Iyo sisitimu inoudza vashandi zvekuita zvinotevera. Ehe, kune kubatanidzwa nefoni, email vatengi uye mawebhusaiti.
Iyo yakanyatso kutsanangurwa dossier inogona kuunganidzwa pane vatengi. Iyo yakanyatsovakwa yekubika system ine kugona kuongorora kutengesa kune yega yega funnels.
Nzvimbo yepamutemo: flowlu.ru
Features
| Chinangwa chikuru | kutengesa, kuongororwa kwemari |
| Free version | hongu, nekushanda kushoma |
| mutengo | 1890 rubles pamwedzi yevashandisi vashanu kana yakabhadharwa kwegore pamberi |
| Deployment | webhu vhezheni mugore, smartphone app |
Kubatsira uye zvakaipa
8 Trello
Muna 2022, iyi ingangove yakanyanya-yakapfuma yemahara CRM yemabhizinesi madiki. Kune zvakare sarudzo dzakabhadharwa, asi kambani diki inogona kuita nyore pasina ivo.
Anozivikanwa nemakadhi ake ane mazita emabasa azvino uye mapurojekiti. Iyi inonzi nzira kanban. Ikozvino yakagamuchirwa nevamwe vatengesi veCRM, asi Trello ndiye anogadzirisa pano.
Chishandiso chine yakavhurika API ("application programming interface"), zvinoreva kuti kana paine mugadziri muchikwata, anogona kugadzirisa sisitimu yemabasa ako.
Nzvimbo yepamutemo: trello.com
Features
| Chinangwa chikuru | kutungamira kweprojekiti, kutengesa |
| Free version | Ehe |
| mutengo | $5-17,5 pamwedzi pamushandisi wega wega ane mukana wakawedzerwa |
| Deployment | webhu vhezheni mugore uye zvikumbiro zvevashandi |
Kubatsira uye zvakaipa
9. Social CRM
CRM inokodzera makambani ane ruzhinji rwevatengi vanobva kumasocial network. Database rakanyatsotsanangurwa. Nayo, iwe unogona kuronga vatengi pasi kune chaiyo chigadzirwa chavakambotenga kubva kwauri. Zviyeuchidzo zvakagadzirirwa mutengi wega wega.
Inoshanda neayo makuru masocial network: inokutendera iwe kuti uise widget pane saiti, kuburikidza iyo muenzi anongoerekana akwanisa kukunyorera iwe kubva kune yakanakira social network.
Nzvimbo yepamutemo: socialcrm.ru
Features
| Chinangwa chikuru | sero |
| Free version | kwete |
| mutengo | 899 rubles pamwedzi pamushandisi |
| Deployment | web version mugore |
Kubatsira uye zvakaipa
10. RetailCRM
Iyo app ichabatsira kushandura inotungamira (vanogona vatengi) kubva kune vatumwa ipapo, masocial network uye mamwe machaneli kuita kutengesa. Yakanakira kutengeserana. Pane algorithm inogona kugadzirwa nenzira yekuti inongogovera otomatiki kuvashandi vakarurama.
Offline maodha anopinzwawo muhurongwa. Mushure meizvozvo, muhwindo rimwe chete, unogona kushanda nedhatabhesi rese. Iwe unogona kugadzira yako wega chirongwa chekuvimbika kuitira kuchengetedza vatengi.
Chikamu che analytics chinoitwa zvinofadza: hachingoratidzi marisiti emari chete, asi kupatsanurwa muzvikamu zvakasiyana uye zvigadzirwa, kuverenga zvakananga kutengesa kwevashandi, uye kutarisa mashandiro emari.
Nzvimbo yepamutemo: retailcrm.ru
Features
| Chinangwa chikuru | kutengesa, kuongororwa kwemari |
| Free version | hongu, mazana matatu emaodha pamwedzi ane mashoma mashandiro kana mazuva gumi nemana kuwana iyo yakazara vhezheni |
| mutengo | 1500 rubles pamwedzi pamushandisi |
| Deployment | webhu vhezheni mugore kana kuisirwa pane yako server |
Kubatsira uye zvakaipa
Maitiro ekusarudza CRM system yebhizinesi diki
Chidimburidzo cheCRM chinomirira kuti “Customer relationship management”, zvinoreva kuti “customer relationship management” muChirungu. Iyo sevhisi inobatsira kudzora maitiro ebhizinesi. Chokutanga pane zvose, maererano nekutengesa kwemabasa uye kushanda pamapurojekiti.
Iwo akanakisa maCRM muna 2022 akagadzirirwa kubatsira makambani kuvaka hukama hwevatengi kwenguva refu uye kubatsira vatengesi kuvhara madhiri akabudirira.
Mutengo Wemitengo
Chimwe chezvinhu zvakakosha mubhizinesi diki. Kana peni yega yega ichiverenga uye muzvinabhizimusi anofanirwa kubhadhara mari yakawanda kubva muhomwe yake, unofanirwa kunyatsosarudza software. Iye zvino vagadziri veCRM mune dzakawanda kesi vanoshandisa yekunyorera pasuru modhi, pamwe neazvino mimhanzi nemabhaisikopo masevhisi.
Kune rumwe rutivi, zviri nyore: unobhadhara kamwe chete pamwedzi, muzvikamu, kana zvikapiwa, unogona kutenga mabasa anodiwa kana kubvisa zvisingakoshi. Kune rimwe divi, iyo yekunyorera modhi inobatsira zvakanyanya kune vanogadzira. Inokochekera kambani pachigadzirwa chayo, inoita kuti ivimbe nayo. Makambani ekugadzira anoitawo mari, uye nekudaro vanouya nemaitiro ekushambadzira kuti vawane mari yakawanda kubva kumushandisi sezvinobvira. Chokutanga pane zvose, nekuisa kubatanidza kwezvimwe zvingasarudzwa. Pano muzvinabhizimisi anofanira kuramba akasvinura.
Chikamu cheCRM chinoshanda pamuenzaniso wakafanana nenheyo yekuenzanisa pabhadharo yefoni. Kubva pachiyero chemutengi kune yega yega sevhisi yekushandisa, semuenzaniso, kufona, kusikwa kwepurojekiti nyowani, kubatana kwemushandi, mari inobviswa kubva kuaccount.
Usati watenga CRM, tarisa kana mupi ane kukwidziridzwa uye kuderedzwa. Semuenzaniso, kana uchibhadhara kubva ku3-6-12 mwedzi, nezvimwe.
Inodiwa seti yemhando
Izvo hazviwanzo kujeka kubva kuCRM kushambadzira izvo system yacho inogona kuita, uye ndeapi maturusi aasina uye asingazove nawo. Apa ndipo panouya iyo yemahara yakazara vhezheni inobatsira. Pakusangana, teerera kune zvinotevera:
- Kudhirowa base yeclient uye nekuimisa. Kuti ukwanise kuona nhoroondo yekudyidzana nemutengi, sarudza iyo yakanyanya kunaka inopa kwaari.
- Kuunganidzwa kwezvikumbiro kubva kune zvakasiyana zviwanikwa. Vangangove vatengi vanobva kupi kubhizinesi rako? Rondedzero dzetsamba, webhusaiti yakanangana, masocial network uye vatumwa pakarepo? Zvakakosha kuunganidza nzira dzose dzekutengesa munzvimbo imwe kuitira kuti basa rive nyore.
- CRM inofanirwa kubatsira mamaneja kutengesa. Ratidza chiitiko algorithm uye uve nechiyeuchidzo basa.
Zvimwe zvingasarudzwa zvinobatsira
Iwo akanakisa CRM masisitimu anogona kurova manhamba: ita zvemari analytics yekubudirira kutengeserana, marisiti, shanda neaccounting. Zvirongwa zvepamberi zvinobatsira mukuverenga mihoro uye kuvaka hurongwa hwekukurudzira vashandi.
Kubatanidzwa nemamwe mabasa
Nhasi, kunyangwe bhizinesi diki rinomanikidzwa kushandisa akati wandei masevhisi kamwechete kuti ibudirire kushanda. Chengetedza webhusaiti, masocial network, vatumwa vebasa, zvikumbiro zvako. Vanhu vazhinji vanoshandisa IP-telephony kufonera vatengi. Izvo zvakakosha kuti CRM igadziriswe kushanda neanonyanya kufarirwa maturusi ayo timu yako inoshandisa.
Mibvunzo nemhinduro dzakakurumbira
KP inopindura mibvunzo kubva kuvaverengi Director weSkySoft, iyo inoshandisa CRM masisitimu, Dmitry Nor.